In an age of disruption where good is not good enough, free is the point of entry, and instant is an expectation, the bar to winning is significantly raised. Average has become a commodity, and meeting specifications or budget is no longer a recipe for success. To win in this market, you must become excellent, indispensable, the best in class. Excellence isn’t about meeting the standards; it’s about setting the standards. Based on my years of research and experience, the journey to excellence is built upon two key concepts; Big Dream and Relentless Pursuit. A big dream is the starting point for all achievements and acts as a lighthouse of the journey, and then the relentless pursuit helps make that big dream a reality. I will share more on this topic and my 5 step process in the coming days. Excellence always…